After Microsoft's failed attempt to simply buy Yahoo one would think they'd realize, or at least learn to be content with their place in the search engine pecking order, which is 2nd, or 3rd depending on where you look, but no. In classic more money than brains corporate fashion they'll be paying Yahoo to set aside it's own search engine and run a co-branded version of Microsoft's bing.
For myself, or rather my websites this may be a good thing. Currently while I get much less traffic from Bing than Google, Bing users are roughly 20% more likely to convert, so I'm hoping that trend holds true with Yahoo users.. or will they be Ya-Bing users..
Still in the big scheme of things, this stinks of desperation. A stark example of corporate mentality, profit at any cost, and if profit is unobtainable, pay to chip away at the top competitor, incurring a loss to do so. Maybe it's just time to throw in the towel and stick to your primary niche products?
Thursday, February 18, 2010
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Thanks for sharing dewed.
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